Karl Siebrecht: The GTM Story of Flexe (1+ Billion Valuation)

In today's episode of Unicorn Builders, we speak with Karl Siebrecht, Co-Founder and CEO of Flexe, an omni-channel logistics solution that's raised $263 Million in funding.

Topics Discussed:

• Karl’s background, his time as a Special Operations diving officer in the US Navy and his start in tech in the late 90s
• Why Karl admires Nike’s Phil Knight and likes the novel The Goal
• The problems that static warehouses pose for logistics chains, and how Flex offers warehouse operators and their clients a marketplace that taps into wasted infrastructure
• Problems, challenges and opportunities that Flexe faced and overcame
• The importance of customer focus, and what advice Karl would give to early-stage tech startup founders

 

Favorite book: 

The Goal: A Process of Ongoing Improvement